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Creating a Dynamic Content Block

To create a new dynamic content block:

  1. In the left-hand menu, expand Assets and click Dynamic Content.
  2. Click the New button.
  3. In the Dynamic Content Block Creation screen, enter a name for your dynamic content block in the Name field.
  4. (Optional) Enter a description for your dynamic content block in the Description field.
  5. Choose whether the dynamic content block will be a text dynamic content block or HTML dynamic content block by selecting the appropriate radio button.
info

HTML dynamic content blocks should be used in the HTML part of messages and text dynamic content blocks should be used in the text part of messages.

  1. Configure the dynamic content block body using one of the following methods (see Configuring the Body on page 1):
    • Type the text or HTML code of your dynamic content block.
    • Copy and paste text or HTML from a previously prepared creative.
    • Upload the content from a previously prepared creative.
  2. If you want to personalize the dynamic content block, add one or more types of personalization (see Personalizing the ).
  3. Configure and track the different types of links in your dynamic content block as desired (see Managing Links).
  4. Click the Save button to save the dynamic content block.