Content Type | - HTML: Displays and allows you to edit the HTML content of the dynamic content body.
- Text: Displays and allows you to edit the text content of the dynamic content body.
|
Content Upload | Uploads a previously prepared creative to be used as your transactional message body. |
Copy HTML to Text | Copies the HTML content into text format so that recipients with email accounts that cannot read HTML can still read the transactional message. |
Insert Dynamic Content Block | Inserts a previously created dynamic content block into your transactional message body. |
Track All Links | Tracks the links in your transactional message. |
Link Management | Manages and adds the following types of links to your message: - Standard link: A standard link is any link that serves the sole purpose of linking to a web page.
- Personalized link: A personalized link is a link that adds a selected value from your member database to the end of the URL in order to redirect the recipient to a specific page based on that value. For example, you could send male and female recipients to different web pages based on their gender using the TITLE database field.
|
Message Personalization | Personalizes the message using one of the following options:- Push Field: This option allows you to automatically update your dynamic content block with the contents of a field of your member database.
- Content: This option allows you to automatically update your dynamic content block with the contents of a field of your member database.
- If: This option allows you to add conditional personalization to your dynamic content block by entering different versions of HTML and/or text in the dynamic content block depending on the value contained in a database field.
- Multiple If: This option allows you to add conditional personalization to your dynamic content block by automatically entering different versions of HTML and/or text in the dynamic content block depending on the value contained in one of a selection of database fields.
- Switch: This option allows you to add combined conditional personalization to your dynamic content block by creating multiple conditions each with their own HTML and/or text input.
- Date/Time: This option allows you to enter the recipient's local date and time in the dynamic content block.
|