Managing Links

Tracking Links

After adding your content, you can choose to track your links to monitor your message's performance.

To track all the links in your transactional message:

• Click Track Links

To track one or more links in your transactional message:

1. Click Link Management.
2. In the Link Management window, check the checkboxes of the identified links that you want to track and click Track selected items.
3. If you have multiple links with the same URL in your message body, you can choose to:
   • Track them individually, by selecting the Select Duplicate option
   • Track them as one tracked link, by selecting the No Duplicate option
   • Track them as one tracked link per part (i.e., one tracked link per HTML part and one tracked link per text part), by selecting Duplicate By Part option

To edit which links are tracked:

1. Click Link Management.
2. In the Link Management window, check the checkboxes of the listed tracked links that you do not want to track and click Untrack selected items.

Adding Links

The following types of links can be added to your transactional message template:

• Standard link: A standard link is any link that serves the sole purpose of linking to a web page.
• Personalized link : A personalized link is a link that adds a selected value from your member database to the end of the URL in order to redirect the recipient to a specific page based on that value. For example, you could send male and female recipients to different web pages based on their gender using the TITLE database field.
• Mirror link: A mirror link is a link that points to an automatically generated mirror page.

Adding Standard Links

A standard link is any link that serves the sole purpose of linking to a web page.

To add a standard link to your transactional message template:

1. Enter &&& in the part of the transactional message template where you want the link to appear.
2. Click Manage Links.
3. In the Link Management window, click the Create Standard Link button.
   
4. In the Name field, enter a unique name for the link.
5. In the URL field, enter the URL of the link.
6. Click the Save and Add Link button to save the link and add it to the message.

###Adding Mirror Links

A mirror link is a link that points to an automatically generated mirror page.

To add a mirror link to your transactional message template:

1. Enter &&& in the part of the transactional message template where you want the link to appear.

   info

   To add link text for your mirror link, make sure to place the &&& in an href tag like in the example below:
   <a href="&&&">Having trouble seeing this email? Click here to view it in your browser.</a>

2. Click Manage Links.
3. In the Link Management window, click the Create Mirror Link button.
   
4. In the Name field, enter a unique name for the mirror link if you do not want to use the default name, mirror.
5. Click the Save and Add Link button to save the link and add it to the message.